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DI BRUNO BROS. PRESIDENT AND T.V. CELEBRITY BRINI MAXWELL RING THE OPENING BELL AT THE PHILADELPHIA STOCK EXCHANGE

For more information, contact Barbara Sorid at 215-496-5200 or by e-mail

PHILADELPHIA – October 20, 2005 –William Mignucci Jr., president of Di Bruno Bros., and television celebrity Brini Maxwell, rang the opening bell at the Philadelphia Stock Exchange. Remarks began promptly at 9:20 a.m., 10 minutes before trading began.

Since 1939 Di Bruno Bros. has established itself as the culinary pioneer in Philadelphia. Family- owned and operated for more than 66 years, the original flagship store located at 930 S. 9th Street in the heart of the Italian Market still maintains the charm and character it did when Danny, Joe and Thomas opened the venture in 1939.

Since 1990 when the founders’ grandsons took over the reins of this Philadelphia institution, their growth has been nothing less than dramatic. Today, the Di Bruno grandsons, along with a committed staff of food enthusiasts operate three stores, a full-service catering operation, a state of the art website, as well as their own importing and wholesale division

Brini Maxwell is in Philadelphia to promote the launch of the second season of the “The Brini Maxwell Show” airing October 30 at 6 PM on the Style network as well as her new book, “BRINI MAXWELL'S GUIDE TO GRACIOUS LIVING.”

Brini Maxwell will also be appearing at Di Bruno Bros. at 1730 Chestnut St. for a Book & the Cook Caffe Society event at 6:30 p.m. This is part of a year- round series featuring the world's favorite cookbook authors in Philadelphia's consummate demonstration kitchen and café at the KitchenAid Theater at Di Bruno Bros. Tickets are $55 and include a signed copy of Brini Maxwell's Guide to Gracious Living.” For more information, call 215-545-4543.

ABOUT THE PHLX
The Philadelphia Stock Exchange was founded in 1790. The PHLX trades 2,000 stocks, more than 1,750 equity options, 26 sectors index options and currency options and futures. For more information about the PHLX and its products, visit www.phlx.com


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