THE PHILADELPHIA STOCK EXCHANGE TO BEGIN TRADING THREE NEW OPTIONS ON TUESDAY, NOVEMBER 9

For more information, contact Barbara Sorid at 215-496-5200 or by e-mail

PHILADELPHIA – Nov. 8, 2004 - The Philadelphia Stock Exchange (PHLX) announced today that it will begin trading three new options on Tuesday, November 9.

Jupitermedia Corp. (Nasdaq symbol: EUU/JUPM) has been allocated to LaBranche Structured Products, LLC. It will trade on the February expiration cycle with initial expiration dates of November, December, February and May. Position and Exercise limits have been set at 3,150,000 shares.

W.R Grace & Co. (Nasdaq symbol: GRA) has been allocated to Market Street Securities. It will trade on the March expiration cycle with initial expiration dates of November, December, March and June. Position and Exercise limits have been set at 7, 500,000 shares.

Coldwater Creek, Inc. (Nasdaq symbol: UCJ/CWTR) has been allocated to Knight Financial Partners, LLC. It will trade on the January expiration cycle with initial expiration dates of November, December, January and April. Position and Exercise limits have been set at 2,250,000 shares.

The Philadelphia Stock Exchange was founded in 1790. The PHLX trades 2,000 stocks, 1,500 equity options, 17 sectors index options and currency options and futures. For more information about the PHLX and its products, visit www.phlx.com.

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